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KAi Studios AB

Sulitelmagatan 4E
SE-41671 Göteborg
0707-592702

Davidshallsgatan 28
SE-21145 Malmö
0733-902128

We are KAi. We help clients build sustainable relationships based on trust and dialogue, rather than short-term manipulation and monologue. Artists, developers, psychologists and strategists – unified in our quest to make the noise obsolete.

Active in and outside of Sweden, KAi's organization is small, nimble and personally invested. Find inspiration in our case studies and learn more about how KAi's workflow can help you and your business.

We help clients build sustainable relationships based on trust and dialogue, rather than short-term manipulation and monologue. Artists, developers, psychologists and strategists – unified in our quest to make the noise obsolete.

We strive to support those with an intention to say something important . New ideas, products or projects that the world desperately need to understand. Causes that want to be heard. Brands with a purpose.

We prioritize precision before convention, integrity before anything. For us, being successful translates into being able to do what we love, to co-create content we really care about. Life is too short for anything less.

When the storyteller is invested in the subject matter, the story will live. Invasive advertising and nonsense content is dying. Or at least: We are on a quest to make it obsolete.

This means that we choose our projects carefully. If we don’t believe in it, we won't do it. But when we do, we invest our hearts like there's no tomorrow .

OUR PHILOSOPHY

We strive to support those who have something important or urgent to say. New ideas, products or projects that the world desperately need to understand. Causes that want to be heard. Brands with a purpose.

We prioritize precision before convention, integrity before anything. For us, being successful translates into being able to do what we love, to co-create content we really care about. Life is too short for anything less.

When the storyteller is invested in the subject matter, the story will live. Invasive advertising and nonsense content is dying. Or at least: We are on a quest to make it obsolete.

This means that we choose our partners carefully. If we don’t believe in it, we won't do it. But if we do, we invest our hearts like there's no tomorrow.

KAi is closely connected to the art and performance world. It's a major part of our professional history and our daily mindset. One of our visions is to invest part of our revenue in daring, radical art projects. By doing so, we want to build a funding bridge between the arts and the rest of society. Being an autonomous, high-end body that generates great content for others, demands a crew who themselves have an intimate relation to content creation.

Through our existing channels we share the work and stories of artists we respect and believe in. This means that when you, as a client, partner up with KAi – you also become an important part of this economy.

IF YOU ARE A CLIENT

We need to understand why you care about your brand, product or service. What motivates you? What's your history? How did it all start? What makes you angry, puzzled, happy or totally crazy excited? Who´s your favorite musician? What are your end customers saying about you? The best stories are authentic, and every detail matters to us.

IF YOU ARE A CREATOR

We're always on the lookout for talented, motivated, creative spirits willing to join us in our quest to give the world (and our clients) the most vibrant, sincere, meaningful, user-friendly and beautiful stories possible.

Alexander Hall

Gustaf Iziamo

Ulrika Svensson

Erik Berg

-+- RECENT -+-

-+- ACTIVITY -+-

In April-May 2018 KAi Studios will set up office in Kolgruvan – a beautifully refurbished old chocolate factory located in the industrial environments of Ringön in Göteborg. Kolgruvan is a 700 m2 creative space bringing together individuals, freelancers and companies under one roof. We're super excited about it!

(Photo courtesy of kolgruvan.com)

We're currently recruiting new, amazing colleagues ready to help us expand our impact. During April-May 2018 we'll be carrying out a series of interviews in Göteborg, Malmö and Stockholm. We hope to present new members of the crew very soon!

LEARN MORE »

Norrsken House in Stockholm is a creative cluster for tech entrepreneurs and people aiming to solve global issues. In March 2017 KAi held a workshop about purpose-driven storytelling and the necessity of WHY together with companies from Norrsken.

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Why STORY ?

Why STORY ?

You NEED

A brief introduction to KAi's

WORKFLOW

KAi are story and content creators since 15 years. Our refined workflow is useful for those wishing to clarify their identity and give life to poignant, user-friendly content that sparks meaningful dialogue.

We focus heavily on the “why" aspects of our clients' communicative activities. Purpose and motivation is the fuel and engine that runs the show. Why do you exist and what's your contribution? What do you bring to the table? Why do I need to engage in your cause?

– 1 –

- 1 -

Where are we now, and where are we heading?

WHAT WE NEED FROM YOU

Your attention for 3 hours

Access to existing content channels

WHAT YOU GET

CONTENT AUDIT

CUSTOMER INPUT

YOUR STORY ON FILM

– 2 –

- 2 -

How do we get there?

WHAT WE NEED FROM YOU

Your participation during 1-3 workshops
(+ a few meetings in between)

Measurable objectives

WHAT YOU GET

CONTENT STORYTELLING STRATEGY

TARGET GROUP RESEARCH

CONTENT DISTRIBUTION ANALYSIS

– 3 –

- 3 -

Let's do it.

WHAT WE NEED FROM YOU

Confidence & companionship

WHAT YOU GET

STRATEGIC IMPLEMENTATION

DIGITAL CONTENT CREATION

METRICS & RESULTS

Your turn. Take 3 minutes to try out

YOUR STORY

No matter who you are, or what you offer – you need to know the "why" of your story. We have prepared five key questions for you. Your answers will give you a hint as to whether your story is ready to be shared with the world. Enjoy!

All answers are 100% anonymous. We will send you an email containing your answers, for your private use only.

BACK STORY

CLIENT CATEGORY
  • Tech Startup
  • Internet of Things
TIME PERIOD

2017 – 2018

Clayster is a Swedish tech company with a bold vision: to build the Next Generation Internet. By enabling fine-grained access control for real-time data, Clayster’s technology makes it possible to coordinate massive amounts of connected "things". With a seamless flow between the physical and the digital world, entirely new social paradigms for interaction will be introduced.

Clayster needed help translating some very complex topics into something that people could grasp both intellectually and emotionally. Our mission was to create a compelling story about Next Generation Internet, by explaining the technology behind it and it’s potential to disrupt current business models and drastically affect people’s everyday lives.

CASE INFO

CLIENT CATEGORY: Tech Startup, IoT

TIME PERIOD: 2017 - 2018

BACK STORY

Clayster is a Swedish tech company with a bold vision: to build the Next Generation Internet. By enabling fine-grained access control for real-time data, Clayster’s technology makes it possible to coordinate massive amounts of connected "things". Clayster needed help translating some very complex topics into something that people could grasp both intellectually and emotionally. Our mission was to create a compelling story about Next Generation Internet, by explaining the technology behind it and it’s potential to disrupt current business models and drastically affect people’s everyday lives.

SOLUTION

After narrowing down the main narrative guidelines – we created a brand platform, an extensive content strategy, and an entirely new visual identity. In late 2017 we launched a new company website containing copy, graphics and a series of filmed interviews, short films and interactive animations. We also redesigned Clayster's technical documentation and developer pages, and created a conceptual keynote template to use at exhibitions and conferences.

SOLUTION

The scope and complexity of Clayster's vision encouraged us to spend a lot of time researching and deepening our knowledge about the topics in question. After a series of workshops where we narrowed down the main narrative guidelines – we created a brand platform, an extensive content strategy, and an entirely new visual identity. In late 2017 we launched a new company website containing copy, graphics and a series of filmed interviews, short films and interactive animations.

We also redesigned Clayster's technical documentation and developer pages, and created a conceptual keynote template to use at exhibitions and conferences. In early 2018 we launched a separate social platform for Next Generation Internet, aggregating content from various social media channels related to the question.

STORYTELLING / BRAND IDENTITY

WEB DEVELOPMENT / UX DESIGN

VISUAL IDENTITY

FILM & DIGITAL CONTENT

ILLUSTRATION / ANIMATION

COPYWRITING

BACK STORY

CLIENT CATEGORY
  • Startup
  • Sustainability
  • Clean-Tech
TIME PERIOD

2017

The Swedish Algae Factory is a startup from Gothenburg, set out to change the world with a group of microscopic algae called diatoms. The company cultivates their own algae, based on a circular economic mindset. In the process, they clean water, produce organic biomass and extract nanomaterial that drastically enhance the efficiency of solar panels.

Swedish Algae Factory approached us with a general request to help them update their communication strategy and improve their digital presence.

CASE INFO

CLIENT CATEGORY: Startup, Sustainability

TIME PERIOD: 2017 - 2018

BACK STORY

The Swedish Algae Factory is a startup from Gothenburg, set out to change the world with a group of microscopic algae called diatoms. The company cultivates their own algae, based on a circular economic mindset. In the process, they clean water, produce organic biomass and extract nanomaterial that drastically enhance the efficiency of solar panels.

Swedish Algae Factory approached us with a general request to help them update their communication strategy and improve their digital presence.

SOLUTION

We helped Swedish Algae Factory define their core story, created a brand platform, prepared a long-term content strategy, and carried out a full-scale visual makeover. It all culminated in a new company website, highlighting the diatom’s unique traits as well as Swedish Algae Factory’s sustainable mindset – through copy, video, photography and graphics. We also made an eight page pamphlet and a graphical toolkit for Swedish Algae Factory to use when preparing keynotes and other visual material.

SOLUTION

In a relatively short period of time we took a deep dive into Swedish Algae Factory’s underwater universe. We helped them define their core story, created a brand platform, prepared a long-term content strategy, and carried out a full-scale visual makeover.

It all culminated in a new company website, highlighting the diatom’s unique traits as well as Swedish Algae Factory’s sustainable mindset – through copy, video, photography and graphics. In addition we also made an eight page pamphlet and a graphical toolkit for Swedish Algae Factory to use when preparing keynotes and other visual material.

STORYTELLING / BRAND IDENTITY

WEB DEVELOPMENT / UX DESIGN

FILM & PHOTOGRAPHY

VISUAL IDENTITY

ILLUSTRATION

COPYWRITING

BACK STORY

CLIENT CATEGORY
  • Medium-sized Organization
  • Energy Automation
TIME PERIOD

2017 – 2018

For more than 30 years KTC Control have been at the forefront in providing products and services within the field of energy automation. The company is based in Gothenburg and Stockholm, with approx. 80+ employees.

When we first met, KTC Control were facing a major challenge. The last couple of years the company had felt that they were lacking an inspiring vision for the future, and no longer had a clear idea of their direction ahead. KTC Control needed help, not only in defining their core identity and entire reason for being, but also in encouraging their coworkers to fully engage in this new vision. KTC Control also urgently needed to update their tools and strategies for how to communicate their vision to the rest of the world in an effective way.

CASE INFO

CLIENT CATEGORY: Medium-sized Organization, Energy Automation

TIME PERIOD: 2017 - 2018

BACK STORY

For more than 30 years KTC Control have been at the forefront in providing products and services within the field of energy automation. The company is based in Gothenburg and Stockholm, with approx. 80+ employees.

When we first met, KTC Control were facing a major challenge. The last couple of years the company had felt that they were lacking an inspiring vision for the future, and no longer had a clear idea of their direction ahead. KTC Control needed help, not only in defining their core identity and entire reason for being, but also in encouraging their coworkers to fully engage in this new vision.

SOLUTION

Through a series of intense workshops, we managed to define a vision for the future that felt both rooted and inspiring. We then came up with a complete concept for an in-house web portal where we presented “the new KTC”, including a series of filmed interviews with the staff about company culture. We also developed a conceptual and graphical framework for an entirely new, service oriented business model called KTC+. Additionally, we delivered a complete brand platform, an extensive content strategy, and an entirely new visual identity.

SOLUTION

KAi’s collaboration with KTC Control has been one of our most extensive processes so far. We started at the very core, trying to really understand why KTC are doing what they are doing. Through a series of intense workshops, we managed to define a vision for the future that felt both rooted and inspiring. We then came up with a complete concept for an in-house web portal where we presented “the new KTC”, including a series of filmed interviews with the staff about company culture. We also developed a conceptual and graphical framework for an entirely new, service oriented business model called KTC+. Additionally, we delivered a complete brand platform, an extensive content strategy, and an entirely new visual identity.

STORYTELLING / BRAND IDENTITY

BUSINESS DEVELOPMENT

FILM & DIGITAL CONTENT

WEB DEVELOPMENT / UX DESIGN

VISUAL IDENTITY

COPYWRITING

BACK STORY

CLIENT CATEGORY
  • Entrepreneur
  • Startup
TIME PERIOD

2014 – 2017

The main concept behind Honja Future Education is to offer high quality online video courses for small and medium-sized companies, available at carefully selected locations and hotels around the world.

Honja approached KAi in the early stages of their process, with plenty of ideas and a strong conviction to realize their vision. The initial request covered the production of a series of interactive video lectures, as well as creating an online learning platform and a company web site.

After more than two years of close collaboration, KAi has become a trusted partner of Honja Future Education and has assisted the company in several areas beyond those originally requested.

CASE INFO

CLIENT CATEGORY: Entrepreneur, Startup

TIME PERIOD: 2014 - 2017

BACK STORY

The main concept behind Honja Future Education is to offer high quality online video courses for small and medium-sized companies, available at carefully selected locations and hotels around the world.

Honja approached KAi in the early stages of their process, with plenty of ideas and a strong conviction to realize their vision. The initial request covered the production of a series of interactive video lectures, as well as creating an online learning platform and a company web site.

SOLUTION

A major part of KAi's work with Honja Future Education has been about giving shape to a vision. To create conceptual, visual and technical solutions tightly integrated with the company's identity.

Early on, our focus was about defining the core values of the service – and to find the best possible ways to implement and package this in an attractive and useful way. Along the way, KAi has built the company website, a custom online education platform, produced more than 20 hours of film and put together an extensive content marketing strategy for the future.

SOLUTION

With Honja Future Education we have pretty much covered the full spectrum of building a company from scratch. A major part of KAi's work has been about giving shape to a vision. To create conceptual, visual and technical solutions that are tightly integrated with the company's identity.

Early on, our focus was about defining the core values of the service – and to find the best possible ways to implement and package these values in an attractive and useful way. Along the way, KAi has built the company website (including a custom, scalable online education platform), produced more than 20 hours of film and put together an extensive content marketing strategy for the future.

STORYTELLING / BRAND IDENTITY

WEB DEVELOPMENT / UX DESIGN

FILM & DIGITAL CONTENT

COPYWRITING

BACK STORY

CLIENT CATEGORY
  • Translation services
  • Social business
TIME PERIOD

2015 – 2016

Språkservice is the largest interpreting and translation company in the Nordic region, providing customized language services to companies and authorities in more than 200 different languages.

Språkservice approached KAi with a request to create a series of informational films. They had trouble reaching out, and wanted to establish more profound relations to their end customers. Språkservice also wanted to find more direct ways to communicate with their 6000+ freelance interpreters, as well as their in-house staff around Sweden.

Early on in the process, we realized that a lot of Språkservice's difficulties derived from the fact that the company was not only growing very fast, but also lacking a coherent story about who and what they are. New staff members and freelancers weren’t aware of the company’s history and core values, which by extension also makes it hard to engage end customers.

CASE INFO

CLIENT CATEGORY: Translation services

TIME PERIOD: 2015 - 2016

BACK STORY

Språkservice is the largest interpreting and translation company in the Nordic region, providing customized language services to companies and authorities in more than 200 different languages.

Språkservice approached KAi with a request to create a series of informational films. They had trouble reaching out, and wanted to establish more profound relations to their end customers. Språkservice also wanted to find more direct ways to communicate with their 6000+ freelance interpreters, as well as their in-house staff around Sweden.

SOLUTION

Our solution was to implement a full scale inventory of Språkservice’s existing content and storytelling assets. During a series of workshops we identified needs, visions, target groups and "narrative ingredients” to build a long-term content strategy upon.

We also outlined a storytelling campaign called Språkfamiljen containing a web community for freelance interpreters, an interactive tutorial for recruitment purposes as well as a series of films about different members of "the extended family".

SOLUTION

Our solution was to implement a full scale inventory of Språkservice’s existing content and storytelling assets. During a series of workshops we identified needs, visions, target groups and "narrative ingredients” to build a long-term content strategy upon.

We also outlined a storytelling campaign called Språkfamiljen to be coordinated in-house. Språkfamiljen was entirely built around the company's newly defined core values ("familiar – reliable – modern"), and contained a web community for freelance interpreters, an interactive tutorial for recruitment purposes as well as a series of films about different members of "the extended family" to be distributed across various social media channels.

CONTENT AUDIT

STORYTELLING / BRAND IDENTITY

FILM & PHOTOGRAPHY

CONTENT STRATEGY

CONCEPTUAL PROTOTYPE

CONCEPTUAL PROTOTYPE

BACK STORY

CLIENT CATEGORY
  • Engineering
  • Manufacturing
  • Global industries
TIME PERIOD

2014

In collaboration with the Academy of Innovation, Design and Engineering at Mälardalens högskola, KAi hosted a series of workshops with participants from large, global industries such as Volvo, ABB and Leine & Linde. The aim of the workshops was to explore and develop methods and strategies for idea generation and creative processes.

Large companies like these are often used to highly effective, LEAN-oriented processes. Many times this can be necessary for a huge organization, but too much micromanagement can also get in the way of creativity and inspiration.

CASE INFO

CLIENT CATEGORY: Engineering, Manufacturing, Global Industries

TIME PERIOD: 2014

BACK STORY

In collaboration with the Academy of Innovation, Design and Engineering at Mälardalens högskola, KAi hosted a series of workshops with participants from large, global industries such as Volvo, ABB and Leine & Linde. The aim of the workshops was to explore and develop methods and strategies for idea generation and creative processes.

Large companies like these are often used to highly effective, LEAN-oriented processes. Many times this can be necessary for a huge organization, but too much micromanagement can also get in the way of creativity and inspiration.

SOLUTION

Our main focus during the workshop series was on “storyfinding”, i.e. working with different methods and tools to understand and better formulate stories, dreams and visions – as a team as well as on an individual level. During a time period of five months in total, the participants were introduced to a wide selection of tools for creative feedback, reflection exercises and dramaturgical techniques.

SOLUTION

Storytelling is a very diverse and powerful tool, not only for external communication, but also for internal process development and team building purposes. Understanding the meaning of what you're doing, and what values you create on the way, helps your team work towards a common goal. An engaging story gets co-workers on board and opens up space for creativity and innovation.

Our main focus during the workshop series was on “storyfinding”, i.e. working with different methods and tools to understand and better formulate stories, dreams and visions – as a team as well as on an individual level. During a time period of five months in total, the participants were introduced to a wide selection of tools for creative feedback, reflection exercises and dramaturgical techniques.

WORKSHOPS & EDUCATION

TEAM BUILDING

STORYFINDING

BACK STORY

CLIENT CATEGORY
  • Entrepreneurial network
  • Environmental engineering
TIME PERIOD

2014 – 2015

Malmö Cleantech City ensures that environmental engineering prospers in Malmö. Through collaboration between companies, universities and municipalities they create a green cluster and develop cleantech companies in Malmö. They approached us, asking if we could help their often rather high-tech members to increase their insight about the values of storytelling. Companies within this particular field often tend to focus on data and facts, rather than the emotional values of their products.

CASE INFO

CLIENT CATEGORY: Entrepreneurial network

TIME PERIOD: 2014 - 2015

BACK STORY

Malmö Cleantech City ensures that environmental engineering prospers in Malmö. Through collaboration between companies, universities and municipalities they create a green cluster and develop cleantech companies in Malmö. They approached us, asking if we could help their often rather high-tech members to increase their insight about the values of storytelling. Companies within this particular field often tend to focus on data and facts, rather than the emotional values of their products.

SOLUTION

KAi hosted a series of lectures, workshops and individual coaching sessions in the fine art of storytelling and content creation.

SOLUTION

  • Storytelling workshop series

  • Content development

KAi hosted a series of lectures, workshops and individual coaching sessions in the fine art of storytelling and content creation.

ROImarketing

GBA Arkitektur

Jobba smart

H T Design AB

Loderus

Sustainable Business Hub

Näringslivskontoret Malmö stad

Axiris

CHECK Resources

Move by bike

MKB

Green Room

Kafferista

Trelleborgspalmen

silentart

Inna Design

KISAB

Ängdala Trädgård

Fenix the green

Ängdala Trädgård

PR Scandinavia

Newton

Malmö Turism

Tengbom

Unionen

Grayling

KISAB

Helping Hand

LU Innovation

Aspero kompetens

J O Design

Infratek

Razzmatazz Marketing AB

Ljudkillen

Inspired Minds

Mobergs Innovation

Qspace

Jansäter Kommunikation

Ordspråk

WORKSHOP #1: STORYFINDING

WORKSHOP #2: STORYTELLING

WORKSHOP #3: STORYDOING

BACK STORY

CLIENT CATEGORY
  • Creative Industries
  • Social Innovation
TIME PERIOD

2014

Explorative Innovation LAB was a two-day conference for visionary thinking and socially oriented content creation, hosted by KAi on behalf of the City of Lund, Sweden. The conference offered a unique opportunity for theoretical and methodological exchange between an invited group of Swedish and international organizations, artists, content creators and researchers.

All invited participants operate at the intersection of creativity, research, business, innovation and social work – actively examining, challenging and transforming society through their work.

CASE INFO

CLIENT CATEGORY: Creative Industries, Social Innovation

TIME PERIOD: 2014

BACK STORY

Explorative Innovation LAB was a two-day conference for visionary thinking and socially oriented content creation, hosted by KAi on behalf of the City of Lund, Sweden. The conference offered a unique opportunity for theoretical and methodological exchange between an invited group of Swedish and international organizations, artists, content creators and researchers.

All invited participants operate at the intersection of creativity, research, business, innovation and social work – actively examining, challenging and transforming society through their work.

SOLUTION

During two full days, Explorative Innovation LAB presented a series of lectures, talks and seminars on the topic of Explorative Innovation. A number of experimental methods for creative content development were also introduced, such as "Active Reflection", "Speed Discourse", "The Dreaming Mindset", "Sensemaking" and "Creative Feedback". We learned more about the various directions we were moving in as a collective. We formulated strategies, and began a journey ahead – in an ongoing iteration between chaos, order and reflection.

SOLUTION

  • Conference / seminar

  • Content development

  • Creative inspiration

During two full days, Explorative Innovation LAB presented a series of lectures, talks and seminars on the topic of Explorative Innovation. A number of experimental methods for creative content development were also introduced, such as "Active Reflection", "Speed Discourse", "The Dreaming Mindset", "Sensemaking" and "Creative Feedback". We learned more about the various directions we were moving in as a collective. We formulated strategies, and began a journey ahead – in an ongoing iteration between chaos, order and reflection.

MALA KLINE - Researcher, artist, choreographer

DEBORA VOGES - Project manager, The Creative Plot

LARS NOVÄNG / MADELEINE TUNBJER - Friendly Labs

NINA BOZIC YAMS - Researcher, Mälardalens högskola

JON LIINASON - Chief Idiot Connector, Chaos & Idiots

ERIK BERG - Curator, Poste Restante

GUSTAF IZIAMO - KAi

ALEXANDER HALL – KAi

JASMINE IDUN LYMAN - Artist / project manager, Story Architects

JÖRGEN ABRAHAMSSON - Designer, communicator, Abrahamsson & Forth

EMMA ESTBORN - Media Evolution, Malmö

MAISA DABUS - Minc, Malmö

ESBJÖRN BECKMANN - Beyond Innovation AB

ZOFI HOLGERSSON - Hyper Island

NATALIA PANNASIOUK - Helsingborg stad

ALEXANDRA HVALGREN - The Creative Plot, Lund

JOHAN CARLSSON - HDK / Göteborgs universitet

SANNA LILIE - Kela, Landskrona